The phone rings.Your hands are full.We answer.
Appela answers for you and books appointments straight into your calendar.Appela picks up for you, takes appointments and bookings, and writes them straight into your calendar. You keep working — and the person on the line gets an answer.
14-day trial · No credit card · Cancel any time
Hello, would you have a table for four on Saturday evening?
Good evening! On Saturday I have 7:30pm or 9:15pm left. Which suits you?
7:30pm is perfect.
Noted: four people on Saturday at 7:30pm. What name is it under?
Table assigned, booking in the calendar, confirmation sent.
Would Sophie have a slot for a colour this week?
Yes — Thursday at 2pm or Friday at 10:30am. Allow about two hours.
Thursday at 2pm, perfect.
Noted: colour on Thursday at 2pm with Sophie. What name is it under?
Slot booked with Sophie, reminder set for the day before.
Hello, would you have a table for four on Saturday evening?
Good evening! On Saturday I have 7:30pm or 9:15pm left. Which suits you?
7:30pm is perfect.
Noted: four people on Saturday at 7:30pm. What name is it under?
Table assigned, booking in the calendar, confirmation sent.
What Appela changes day to day
Three situations you know well. Three calls that are no longer lost.
During a colour treatment, the phone is no longer a problem
Appela picks up, offers the genuinely free slots of the stylist requested and schedules the reminder for the day before. You finish with your client in peace.
✓ Appointment in the calendar · reminder sent
Evening bookings, even in the middle of service
In the rush or after closing, the agent offers the available times, notes the number of guests and sends the confirmation by text.
✓ Table assigned · confirmation sent
Alone in the shop, yet always reachable
Simple requests are booked straight away. For the rest, the agent transfers the call to the number of your choice.
✓ Booked or transferred · nothing lost
They answer with Appela
Restaurants, shops, services: what our first customers say.
« The phone app is incredible. During the rush, no more leaving the kitchen to pick up: the agent points customers to online ordering on Uber Eats and tells them about the allergens in our products. »
« Appela has saved me precious time. I stay focused on my pastries, and calls are handled without me having to stop. »
« When a machine has a problem, customers call. Appela answers for us, at any hour. We have saved time and money. »
« We use it every day and love it. Customer calls are handled while the team focuses on deliveries: a real time saver. »
« The phone app is incredible. During the rush, no more leaving the kitchen to pick up: the agent points customers to online ordering on Uber Eats and tells them about the allergens in our products. »
It rings. Your hands are busy.
They will not call back: they book with the place next door. And you will never even know they tried.
3missed calls in a single day
It is rarely the quiet hours that ring. Appela answers every one of those rings, and writes the booking into your diary.
Opening
You pick up. All is well.
The lunch break
The salon is empty. The phone rings all the same.
Mid-colour
Hands in the gloves, colour developing. Three rings, then nothing.
After closing
Evening is when people think of booking. And by evening you have closed.
Three steps, a few minutes
No technical knowledge required.
You keep your number
Your customers keep calling your usual number — the one on your window and your Google listing. You forward it to the Swiss line Appela gives you. Your customers never dial it themselves.
You describe your place
Opening hours, services or covers, staff or tables, prices, address. You pick the voice and the language. Nothing to install.
It runs
The agent answers, books, and transfers when it needs to. You find everything in your calendar and on your dashboard.
The same agent does not ask the same questions
Pick your trade: here is what it asks on the phone, and what lands in your calendar.
Hair · Barber · Nails · Spa · Beauty studio
What it asks on the phone
The service wanted, and therefore how long it takes
The stylist, if they have a favourite
The slot — only from the ones actually free
The name and the number
In your calendar
Client
Marie Dubois
Service
Colour + blow-dry
When
Thursday 14:00 — 2 hrs
With
Sophie
✓ Reminder sent the day before.
What is included, in both plans
No add-on to unlock before the product does its job.
Calendar in sync
Every appointment and every booking goes into your Google Calendar, at the right Swiss time.
Automatic reminders
SMS or email before the visit, to cut no-shows. You write the message, you choose the timing.
Transfer to you
A request the agent should not handle alone? It puts the call through to the number you choose.
Six languages
The agent answers in French, German, Italian, English, Spanish or Portuguese. Your interface is also available in Albanian.
What was said
Call history, type of request, summary. You see what the agent answered and what it booked.
Your closures respected
Day off, holidays, annual closing: the agent knows them. It never books over them and offers another date.
Two plans, no surprises
The same product in both. The difference is call volume.
Starter
One venue, a reasonable call volume.
CHF 99/month
- 150 calls per month
- 150 reminder SMS per month
- Calendar, reminders, transfer
- Six languages
- Email support
Professional
Most chosenLots of calls, or several staff members.
CHF 249/month
- 500 calls per month
- 500 reminder SMS per month
- Everything in Starter
- Detailed statistics
- Priority support
You are warned at 80% of your quota. You can top up on demand, without changing plan.
14-day trial, no credit card
What people ask us
The voice is natural, but the agent does not pretend to be human. It introduces itself as your assistant. Try it yourself: ask for a demo call, it is the same agent.
It transfers the call to the number you gave us. If nobody picks up, it takes the message and sends it to you.
No. You keep your number and forward it to your Appela one when you cannot answer — at night, on Mondays, or from the third ring. You decide.
Switzerland, for now. The numbers we hand out are Swiss: if your business is elsewhere, your customers would pay for an international call to reach you. We would rather say so than let you find out.
A few minutes. The longest part is describing your services or your tables. There is nothing to install and no hardware to buy.
It stays yours. Calls are never recorded: only a written transcript and a summary are kept, for the period you choose — 30, 90, 180 or 365 days — then deleted automatically, on our side and at our telephony provider.
Yes. Cancel in one click from your account, no notice period and no fee. The 14-day trial does not ask for a credit card.
You get an alert at 80%, then at 100%. The agent keeps answering: you top up calls on demand, or move to the higher plan. Nothing gets cut off without warning.